In-depth financial and strategic analysis of Pune’s leading startups in 2026, covering revenue growth, profitability trends, fintech innovation, EV expansion, retail scale and capital efficiency shaping India’s emerging startup ecosystem.

Pune’s leading startups are no longer early stage disruptors. They are revenue scaled platforms with improving EBITDA visibility, funding maturity and defensible business models. From omnichannel retail and fintech infrastructure to EV manufacturing and payments rails, Pune is emerging as one of India’s most balanced startup ecosystems.
India’s venture capital cycle has shifted toward profitability, balance sheet discipline and operating leverage. Pune based companies reflect this structural evolution. Unlike hype driven growth stories, these firms combine engineering depth, execution capability and improving financial metrics.
Below is a structured deep dive into Pune headquartered leaders.
FirstCry, operated by Brainbees Solutions, has transformed India’s baby and kids retail segment into a scalable omnichannel platform. Headquartered in Pune, the company blends a high volume online marketplace with strong owned brand penetration and a dense physical store network.
After years of aggressive growth investment, FY25 reflected meaningful scale maturity. Consolidated revenue crossed ₹7,659 crore, while operational leverage improved across India multi channel segments. Quarterly revenue run rates have moved above ₹2,000 crore, indicating stable demand momentum.
Owned brands now play a crucial role in gross margin expansion. Physical stores reduce logistics cost per order and increase customer lifetime value. The model is shifting from growth heavy to margin optimized.
Financial Snapshot
| Metric | Latest Figure |
|---|---|
| FY25 Consolidated Revenue | ₹7,659 Cr |
| Quarterly Revenue Run Rate | ₹2,000+ Cr |
| India Multi Channel Revenue | ₹5,278 Cr |
| Store Network | 1,100+ |
| Profitability Trend | Loss narrowing, EBITDA improving |
Company Profile
| Category | Details |
|---|---|
| Founded | 2010 |
| Sector | Retail Tech |
| Revenue Model | Marketplace + Owned Brands + Offline Retail |
| HQ | Pune |
| Strategic Strength | Omnichannel + Brand Control |
Growth Drivers
Risk Factors
FPL Technologies, the company behind OneCard and OneScore, is building a modern consumer credit stack from Pune. The firm combines underwriting intelligence, credit scoring infrastructure and card issuance partnerships.
The business has scaled rapidly, with entity level revenue estimates touching nearly ₹1,900 crore in FY25. Strong institutional funding has supported product distribution and technology investments.
The long term thesis centers on owning the digital credit relationship. Revenue is driven through interchange, interest income and platform services. Sustainable growth depends on asset quality discipline and net interest margin stability.
Financial Snapshot
| Metric | Latest Figure |
|---|---|
| FY25 Revenue Estimate | ₹1,900 Cr Approx |
| Funding Raised | Multiple Institutional Rounds |
| Core Products | OneCard, OneScore |
| Revenue Driver | Card Interchange + Lending Income |
| Profitability Trend | Scaling phase |
Company Profile
| Category | Details |
|---|---|
| Founded | 2019 |
| Sector | Fintech |
| Revenue Model | Credit + Platform Services |
| HQ | Pune |
| Strategic Strength | Underwriting + Tech Stack |
Growth Drivers
Risk Factors
Easebuzz is one of Pune’s strongest fintech infrastructure plays. The company provides payment processing, payout automation and API driven financial services for SMEs and digital platforms.
FY25 operating revenue reached approximately ₹656 crore, nearly doubling year over year. Importantly, the company reported a profit after tax of around ₹19 crore, signaling capital efficiency and cost discipline.
With processed transaction volumes in the tens of billions of dollars annually, Easebuzz operates as a high frequency, low ticket infrastructure backbone for thousands of businesses.
Financial Snapshot
| Metric | Latest Figure |
|---|---|
| FY25 Revenue | ₹656 Cr |
| FY25 PAT | ₹19 Cr |
| Merchant Base | 200,000+ |
| Transaction Volume | Multi Billion Dollar GTV |
| Profitability Status | Profitable |
Company Profile
| Category | Details |
|---|---|
| Founded | 2014 |
| Sector | Payments Infrastructure |
| Revenue Model | Transaction Fees + SaaS |
| HQ | Pune |
| Strategic Strength | API Driven SME Focus |
Growth Drivers
Risk Factors
Kinetic Green represents Pune’s EV manufacturing backbone. Focused on electric three wheelers and mobility solutions, the company leverages Pune’s deep automotive supply chain ecosystem.
FY25 revenue estimates stand near ₹220 crore, though the company has experienced cyclical revenue fluctuations in recent years. EV manufacturing is capital intensive, with significant working capital tied to inventory and dealer networks.
Long term scalability depends on volume growth, cost optimization and policy support for electric mobility adoption.
Financial Snapshot
| Metric | Latest Figure |
|---|---|
| FY25 Revenue | ₹220 Cr Approx |
| Segment Focus | Electric Three Wheelers |
| Capital Intensity | High |
| Revenue Trend | Cyclical |
| Profitability Trend | Scaling Phase |
Company Profile
| Category | Details |
|---|---|
| Founded | Legacy Brand Transition |
| Sector | EV Manufacturing |
| Revenue Model | Vehicle Sales |
| HQ | Pune |
| Strategic Strength | Manufacturing Expertise |
Growth Drivers
Risk Factors
EMotorad is a Pune based premium e bike brand targeting urban consumers and performance cyclists. The company has built strong product market fit in the premium electric bicycle category.
FY24 revenue reached ₹144 crore, reflecting steady growth in the micro mobility segment. Brand positioning and dealer expansion are driving scale, while product innovation supports pricing power.
Financial Snapshot
| Metric | Latest Figure |
|---|---|
| FY24 Revenue | ₹144 Cr |
| Segment | Premium E Bikes |
| Growth Trend | Expanding |
| Capital Intensity | Moderate |
| Market Position | Niche Leader |
Company Profile
| Category | Details |
|---|---|
| Founded | 2020 |
| Sector | EV Micro Mobility |
| Revenue Model | Direct + Dealer Sales |
| HQ | Pune |
| Strategic Strength | Premium Brand Positioning |
Growth Drivers
Risk Factors
Comparative Strategic Snapshot
| Company | Revenue Scale | Profitability Direction | Capital Intensity | Strategic Position |
|---|---|---|---|---|
| FirstCry | Large | Improving | Moderate | Category Leader |
| FPL Technologies | Large | Scaling | Moderate | Fintech Stack Builder |
| Easebuzz | Mid Large | Profitable | Low Moderate | Payments Infra Leader |
| Kinetic Green | Mid | Early Stage | High | EV OEM |
| EMotorad | Growing | Expanding | Moderate | Premium Niche |
Pune’s startup ecosystem now reflects structural balance. It combines retail scale, fintech infrastructure and EV manufacturing depth. The next growth cycle will reward profitability, not hype.

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